Brand Development: Connect Earth, Business Cards

I recently began work with the guys at Connect Earth in London; a start up app that looks at sustainable finance solutions for large corporations across the world.

They required both print and digital collateral for an upcoming expo in Lisbon. With their guidelines already created, what was important to me was to develop this and really emphasise their sustainability messaging through the print materials. 100% recycled papers were selected and the flyers and business cards were created on a both heavy and light weight paper stocks, with a real textured finish through the fleck. Emphasising this by adding a slight transparency through the images and blocks of brand colour brings through their brand identity perfectly.