Afternoon Pint Club Logo Design
.Logo design for a limited-edition craft beer by The Craft Brand Company
The client envisioned a classic, mature logo that resonates
with busy young adults looking to unwind in the afternoon.
I created a hand-drawn wordmark inspired by vintage serif typography and
paired it with a simple boxy sans serif to give the design a contemporary touch.
The color palette consists of cream, black, and
yellow for a casual, sunny day off kind of vibe.
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