NHL Select Screen

A new NHL t-shirt graphic for adidas, available in stores now. The front features a left chest print of the 8-bit goalie, with the full select screen graphic on the back.

Inspired by classic video game select screens. Each team's design utilises their official wordmark font above the rink, and features a unique player select icon derived from team logos or elements thereof. The type at the bottom features the team's established date and a little bit of adidas flavor for good measure.

One of my favorite designs I've done in a while and the first of many I'm excited to show from the SS20 line.