7 Sins bar and restaurant menus

While most of the 7 Sins brand exploration has been quite flexible in how they are the presented, the 7 Sins drinks and food menus had to be legible, while still remaining on brand with the mixed use of typefaces.

These were our end results. Pink & blue and orange & yellow riso printed drink and food menus, which both incorporate all of the brand fonts however use them a little more reservingly to preserve legibility and to make them easily updatable for bar staff.

(Part of my brand design work at Persona Studio.)

James Betts
Builder of brands.

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