Syndicate Rebranding | Logo Concept

It's been alot of rebrandings lately, but this is going to be a last for a while now. I am planning on new and interesting content to keep the creative juices going with a knack of knowledge of here and there.

Where as, this rebranding originated while searching for a cool fashion brand name. The one that got stuck with me was this UK based brand called the Syndicate Original. Though they specialize in casual wear with an identity of a Lion, I thought that the name better symbolizes formal wear and the class of something elitist.

Following upon that, I decided to have the mark in the shape of a tuxedo while choosing a rather simple typeface for a fashion based theme. The elegance is what I was striving for in the branding after all.⁣⁣⁣ ⁣⁣⁣

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