Logo design for Janet Ballinger Hypnotherapy
For the logo I chose to work with the initials, as her name (Janet Ballinger) is also the name of the company.
The letters J and B form an abstract image of a butterfly. This relates to the transformation people undergo when following hypnotherapy sessions. I went for a kalligraphy look to refer to the east and to mindfulness.
For the typface I chose a thin, clean, sans serif font, to contrast the symbol and to give the overall logo a professional look that appeals to a broad audience.
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brand design
brand identity
branding
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hypnotherapy
logo
logo design
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monogram logo
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Posted on
Feb 8, 2021
More by Christian Seghers View profile
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