Seven August Redesign

I often shop at French brand Seven/August and thought it would be fun to give their site a refresh. Worked on a single product page to start. Used a palette of pale pinky-ochre to evoke the sun-washed sand of La Croisette or a coral sunset against the limestone buildings of Paris. Typography is elegant with a splash of Cézanne. :) I was aiming for a less transactional and database-driven vibe for the site than the real/current one.