Conbrandt
As a designer, there’s a pressure to have a Personal Brand™ – but who is it really for?
I developed this as a kind of inspiration to be the artist I want to be: less precious with my ideas, doing what feels right. Scratching the most satisfying itch.
For me, that looks like: turning the saturation up to 100, reducing ideas down to their simplest form, “stealing” existing material and making something entirely new.
This is where the name and logo comes from – taking a household artist name and using it for my own. It’s okay, he’s been dead for 300 years.
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Posted on
Sep 8, 2021
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