In Luz We Trust – Logo
Branding: Kathie Baptista / Website: Monforte Studio / Copy: Oxford Comma Co.
A delicate balance between feminine and masculine energy, the In Luz We Trust brand was intended to give off a street, underground hiphop vibe, with an influence of chicano culture. The brand is unapologetic and embraces wealth and luxury, while still being true to its roots. In addition, we developed a social media launch campaign to refresh their feed, transition to new brand, create brand awareness, and ultimately, reveal their new branding and website. To achieve this, we designed engaging social media content that educated their audience about In Luz We Trust, their mission, their team, their courses and created anticipation for the new brand reveal.
bipoc
biwoc
brand design
brand designer
branding
branding design
branding designer
design
design logo
graphic design
latina
latina owned business
latinx
logo
logo design
logos
visual identity
woc
woc owned
women of color
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Posted on
May 10, 2022
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