Abbiocco Ice cream tub packaging design illustration mockup #3

Introducing Abbiocco! 🍦

This week’s brief is all about those summer vibes! Abbiocco (meaning: The feeling of drowsiness and satisfaction after a big meal) is the trendiest ice-cream shop in Italy! They are about to start selling their delicious ice-cream in supermarkets world-wide and think it’s time for a brand revamp.

Abbiocco wants their branding to stand out amongst everyone else and reflect just how trendy and creative their flavours are.

Let’s create unique branding that makes everyone drool (and buy a lot of ice-cream)!

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