CCTV

CCTV

TV Channel Rebrand

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With around 1.3 billion viewers CCTV is one of the most watched TV channels across the globe, and Art&Graft were asked to deliver a full rebrand for their hugely popular children’s channel, CCTV Kids.

Whilst the job included the delivery of a multitude of assets, I worked primarily on the 60 sec promo, building, animating and compositing various 3D, 2D and live action characters and elements.

https://artandgraft.com/project/cctv-rebrand

To see the rest of the work from the rebrand campaign, take a look at Art & Graft’s website.

The campaign won a Promax Gold award for Best Animation and a Motionographer Motion Award for Best Rebrand.