Hamm's Beer x Cadence Holiday Collaboration
This project was the second collaboration between Cadence Collection and Hamm’s Beer LLC. A line of apparel and accessories was designed for the Holiday season. The direction here was similar to the first collaboration, put the bear on a bike, but have him riding through snow pulling a crate of beers with a punchy phrase. The three trees that are apart of the Hamm's branding was incorporated into the background. I also created some snow capped logotypes as additional branding for the drop.
apparel design
apparel graphic
art
bear
beer
cadence collection
character design
cycling
design
graphic design
hamms beer
holiday
illustration
lifestyle
mascott
snow
winter
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Posted on
Oct 1, 2023
More by Andrew Jurado View profile
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