Cricbuzz - Subscription Flow Redesign
Goal:
Create designs for android/ios app for user subscription flow.
Problem Statement:
- Identify challenges in the current subscription flow for the Android/iOS app.
- Explore issues hindering a smooth user experience and hindering subscription conversions.
- Investigate complexities in the existing process that make app service subscription less user-friendly.
- Examine elements in the current user journey that lack seamlessness and visual appeal.
Solution:
Simplified Navigation:
- Implement a clear and straightforward navigation structure for the subscription flow.
- Minimize the number of steps to subscribe, reducing user effort.
User Guidance:
- Provide intuitive guidance throughout the subscription process, ensuring users understand each step.
- Incorporate tooltips or informational pop-ups for key subscription details.
Clear Call-to-Action:
- Use a prominently placed and visually appealing call-to-action (CTA) to encourage subscription.
- Clearly communicate the benefits of subscribing to incentivize user action.
Visual Consistency:
- Maintain a consistent visual design that aligns with the overall app theme and branding.
- Use a visually cohesive color scheme, fonts, and imagery to enhance the user experience.
Error Handling:
- Develop clear and user-friendly error messages for any subscription-related issues.
- Offer solutions or alternative actions to guide users through potential obstacles.
Confirmation and Next Steps:
- Display a concise and visually pleasing confirmation screen upon successful subscription.
- Outline the next steps users should take after subscribing, setting clear expectations.
User Flow:
Wireframes
Color Palette
Typography
Visual Design
Available for the new projects:
Feel free to get in touch via email at: nevil.tanna@gmail.com