Solento Extra Añejo
Studio Ethur Ethur developed the packaging concept for Solento's Extra Anejo release to target a mature, upscale, and refined audience. Employing a sleek, monochromatic color palette, conveying opulence and sophistication. Incorporating intricate details, such as embossed marks, black satin interiors, and a velvet-textured finish, elevates the packaging to match the discerning tastes of this target audience, ensuring that this Extra Anejo is identifiable as a symbol of luxury and quality in the competitive CPG market category of tequila.
box design
branding
california
consumer packaged goods
cpg
design
design agency
dribbble
graphic design
label design
packaging
packaging design
photography
premium
product design
record label
spirits
tequila
typography
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Posted on
Nov 30, 2023
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