Positive Leader visual identity and website
Positive Leader is an unusual client in that it's a tech company focused on a philosophy that transforms how organizations operate. Essentially it's a personality test that helps individuals and teams work better together and helps all become better leaders. I worked with the CEO, co-founder, and a marketer leader to build their visual identity. We went through multiple exercises, mood-boards and sketches to get to the brand guidelines and ultimately led to a first landing page.
brand
branding
design
graphic design
illustration
logo
marketing
meyersbriggs
personalitytest
philosophy
psychology
ui
ux
vector
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Posted on
Jan 20, 2024
More by Hasa Casa View profile
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