VestorLabs Logo Symbol

This a logo I designed for VestorLabs, a product created by Vestorly.

The cube is a symbol of ability and permanence, of geometric perfection. I created logo variations with the cube to evoke a masculine, directional energy. The angles form the core letters V and L of VestorLabs. My goal was to balance abstract and subtle typographical elements to keep the symbol visually connected to the name. Tonal color shading adds dimensionality to the glyph, and because of the use of negative space, the logo can be executed in a single color when necessary.

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