Choosing Typefaces

I'm choosing typefaces for a new project. It's a website for a pool building company, usually for luxury homes or hotels. The website *won't have* a lot of body copy.

I'm trying to achieve a respectable look, not outdated, but not outright contemporary. The target are higher class individuals or construction companies looking for a partner to build the pools.

I think Estilo Pro get the job done for headings, because it's stylish and serious looking.

I'm not so sure about Garamond Premier Pro for body copy. It's classy, but doesn't entirely convince me. The italics are really nice, might consider using them more.

What do you think about the typefaces and their pairing?

This experiment was done with Typecast

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Posted on Jan 25, 2012

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