Interactive Ad (Spark) End Screen

We recently worked on a very fun "Spark" (eko's name for an interactive ad), for Walmart produced by EffinFunny and served during the eko show called Wizard School Dropout. Sparks are designed to be consumer-friendly ad experiences that springboard off the original show.
This Spark is its own scripted interactive show where it's up to the user to help the wizard decorate her apartment and prepare for the house warming party.

I designed the UI of this end screen where the user has the chance to purchase items they picked during the experience from Walmart's website or continue the show. The feedback from the ad has been outstanding!

If you wish to watch Wizard School Dropout, you can do so here

More by Adriano Reis

View profile