Winter Bouldering League climbing competition route marker

Expanding the Winter Bouldering League brand into route markers.

The WBL competition works by having participants climb particular routes on the climbing walls, which they are then scored on based on how many attempts it takes the climber to finish the route.

To make it clear which routes were part of the competition, I designed these blue markers that could be pinned to the start position.

This work was done as part of my brand design role at Persona Studio.