FTN Redesign

Full pixels in the second slide. Unused redesign of the Free The Night website.

The idea of the redesign was to allow users to quickly find a smoke-free bar or club in their surrounding area. Since most users would land on the page via an ad or by word of mouth, we decided to focus less on what the program is about and instead getting the users to what they ultimately wanted: to find the closest bar where they didn't have to deal with cigarette smoke.

Posted on Feb 6, 2020
Robert Felizardo
Art Director based in San Diego.

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