Pesca Puncher
Logo design for a lifestyle brand catering to Texans and other residents of the Gulf Coast.
The client envisioned a classic, masculine logo that presents traditional western culture in a fun, somewhat edgy way, steering clear of stereotypical “cowboy” imagery.Â
I created a mascot logo featuring a rooster with a fishing rod. For the color palette, we decided on a simple combination of cream and dark red to resonate with a more conservative, mature audience.
Once the main logo was finalized, I developed a set of logo variations, submarks, wordmarks, and monograms for use in different online and offline applications.Â
animal
apparel
clothing
cowboy
fashion
fish
fishing
illustration
logo
logo design
rooster
south
southern
texas
tshirt
usa
vector illustration
vintage
west
western
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Posted on
May 13, 2023
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