ProCreate App Icon

Well, ProCreate is a really difficult brand to encompass in one icon. It not only has to represent itself, but also everything that is created by using it.

I think there is a lot of brand recognition for ProCreate already, but NOT because of the current visual identity. I think it's abilities and creations are what drive the brand forward, and I want to capture that in the app icon. I decided not to bind ProCreate with a logo, but instead, a representation of what it is.

That's also way more deep than I intended it. Also an iPad would be awesome...

Grant O'Dell
Brand and UI Designer. Branding Passion.

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