Branding Guidelines 2 | Voter Buddy App

A 'Meet the Team' and Character Design Slide from our team's pitch deck for Voter Buddy, a clickable app prototype with the focus of creating a moderator-led messaging system for first time voters. I created the visual assets such characters that would serve as profile avatars, illustration details to signify progress or completed tasks, UI guidelines, color palette, and typography.

Case Study available here: https://www.notion.so/VoterBuddy-LevelUp-Team-5-6fcb11a431184a2f882f2e6d131b465d