Spectra Pack

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PUMA × Quberten = Spectra.

Our studio’s summer drop is announced the day before UEFA EURO 2020 kicks off. We came up with an identity for the PUMA's 'private club' and filled it with exclusivity: a personal patch, a mashup of numbers, a sticker pack, and a reference to the location.

See here for more details about the style: https://quberten.com/puma-quberten-football-unpacking