Tango

Huge congrats to the Tango team on the launch of their rebrand! We couldn’t have asked for a better group of folks to partner with, and we couldn’t be more thrilled with where this work landed.

Tango’s script wordmark is the embodiment of their brand attributes. It’s approachable, effortless, and focused all at once. It’s a recognizable signature that speaks to the core purpose of their company and product: to help people be their best at work. They are empowering teams by way of transforming process documentation, and I’m just jazzed to have had a small part in leveling up their look.

Shouts out to Big Fella, Chase Turberville, for helping finesse this script and to 3-Wheels, Brian Perez, for bringing this thing to life through the interactive portion of the project.

Peep the new Tango website!

---

Looking for a brand agency? We would love to hear from you.

Email us: hello@focuslabllc.com

Our Website / Subscribe / Instagram / LinkedIn

Posted on Nov 17, 2021

More by Focus Lab + Odi

View profile