Dynamic Equipment Services: Brand Identity - System

When it comes to logos, flexibility is everything.

That’s why it’s important to keep in mind the many applications in which the logo will be used when designing.

Kirk, the owner of Dynamic Equipment Services, needed the logo to work on things like business cards and envelopes, to t-shirts and vehicle wraps.

The logo that I crafted for his business was designed with three variations to be flexible and responsive for diverse applications at small and large sizes.

Project Services Included:

Brand Identity System

Creative Strategy

Visual Identity System

Business Stationery (Print)

Brand Guidelines

Tiffany Smith
Graphic Designer + Art Director @ The Marston Street Studio

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