eBay
I was working on a design warmup for eBay. As I spent some time with it, I concluded that it was less about redesigning a “clever” mark. It was more about color palette and giving those 4 simple letters their own personality. Their current color palette is identical to Google, so I shifted each of these primary colors to allow a more unique and ownable palette. Different enough, but similar enough. The second part was to craft and refine the simple cuts and shapes of the font.
alphabet
buy
colorful
custom
ebay
letters
logo
marketplace
rebrand
redesign
redo
san serif
sell
tech
type
typography
ui
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Posted on
Jun 20, 2022
More by Michael Irwin View profile
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