Case Study: Buddy (A dog walking app)
Buddy is a dog walking app that easily helps people find trustworthy people to walk their dog.
This project was done as part of Dribbble's Product Design Course in a time frame of 6 weeks.
Role: Product Design
Responsibilities: User Research, Market Research, User Flow, Wire Frame, Branding, Visual Design and Prototyping.
Tools: Figma and Adobe CC Illustrator
Most times, when busy, dog owners rely on friends and family to help them walk their dog. With an app like Buddy, they can find trustworthy certified dog lover people in their radius to walk their dog.
User Research
When conducting interviews, all of them had one thing in common, trust and cost. One particular user, would prefer to cancel plans before leaving their dog with someone who was not a long time friend or family member.
"If it were for me I would take Ottis everywhere...I just want to find
someone that can take the little guy for a walk and while knowing
he is in a safe space..."
-Martina
Market Research
The apps presented below are examples of dog walking services that have helped people in the past. A way to compete with these apps, the dog walking app created needed to have a couple of things in mind, which are certification of users, a cost effective service and an easy understanding of UX/UI for the user to complete the process.
User Persona
User Flow
Creating a user flow that was simple was a key element in the process. According to the user research done, users were discouraged after answering a couple of questions or the process being too extensive.
Wireframes
When working with the wireframe, I focused on making the process quick and easy for the user.
Visual Design
Prototyping
Test yourself! Prototype link: Buddy app
Outcome
When testing the prototype, users found the app to be simple and straight forward to request a walk from the different dog walkers.
While working in this project, I learned how important the process is before any design work can be implemented. User and market research, along with understanding the persona are key elements to a successful work.
Learn more about my work at MarioDiaz.Design
