LOGO and BRAND IDENTITY of a pastry shop - The Cake.
This is my academic project. The overall design of the logo and brand identity is entirely my idea and development. I have used freely available resources for the images and mockups.
The LOGO expresses the main idea and mission of the brand - to relax and unwind with a cup of aromatic coffee, an appetizing cake while reading your favorite book, or why not all at the same time.
Included is the design of:
LOGO design;
CORPORATE identity - business card, letterhead, folder;
Brochure;
Internal advertising;
External advertising.
I worked with this programs: Adobe Illustrator, Adobe Photoshop, Adobe InDesign.
To see more of my designs, visit:
https://www.behance.net/mariyanstoyano1
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