Hanno Stockholm - Jewellery E-commerce

Now I'll tell you a story about this project creation...

We began our design process with extensive research, diving deep into the needs, preferences, and expectations of the target audience.

We conducted extensive research to gather information about our potential customers, including their demographics, lifestyles, and purchasing habits.

We analyzed trends and patterns in the industry, identified competitors, and assessed their strengths and weaknesses.

Based on our research findings, we developed user personas to represent our target audience, creating a detailed profile of their goals, needs, and pain points.

We used this information to inform our design decisions, ensuring that the website met the needs and expectations of potential customers.

With a clear understanding of the target audience's desires, we moved on to wireframing, creating a layout that made navigation simple and the most important information readily available.

Once we had completed the wireframes and user flows for our UX/UI design, we began to add visual design elements to the prototype. These elements included images, colors, fonts, and logos, which helped to create a more complete and polished representation of the final product.

To select the appropriate visual design elements, we considered the needs and preferences of our target audience, as well as the overall branding strategy of Hanno's company. We carefully selected colors, fonts, and images that aligned with brand identity and that would resonate with potential customers.