Medium: Information Architecture in UI

Taking inspiration from the Apple TV+ series ‘Ted Lasso’, which follows the story of an American college football coach from Kansas who unexpectedly finds himself leading a professional soccer team in England, despite having no previous experience in the sport. Similar to Ted’s unorthodox coaching methods, which ultimately proved highly effective despite initial doubts, this article aims to incorporate captivating imagery from the series. Each scene represents a specific aspect of UI design, envisioning the soccer field as a web or mobile page. Just like the players on the field, various best practices will be discussed, working together to enhance the overall UI structure and data presentation.

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