Landing Page for Retreat with Famous Youtuber Simone 💎

The initial design was very cluttered and disorganized, lots of information was making the cognitive load unbearbale therefore the conversion rate was around 1%.

Keeping the heuristics of N.N.Group in mind the redesign is aimed at bringing more clarity about the value proposition and all the important details to direct customers to booking the trip. Increased size of buttons according to Fitt's Law.

On the web, the header section is sticky therefore all the details are easy to allocate and navigate to, according to User Control and Freedom and Recognition rather Recall Heuristics.

Thank you for checking this project out!

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