Billy

I've been working with @Jeffrey de Groot (and the @Yummygum team) on a logo/mascot for his app called Billy.

Billy is a squirrel that helps you keep track of your subscriptions and fixed costs. Squirrels are really clever and have a great memory; they always keep track of their nuts. Billy is equipped with a receipt and paperclip to complete the metaphor.

I am a bit scared to do this, but will do it anyway: check out the two attached pages of sketches. One. Two.

Posted on Nov 3, 2015
Yummygum
Turn your product into something that sticks.

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