Revolve - Visual identity design

Revolve is pioneering a Bitcoin mining ecosystem that combines a carbon-negative, highly scalable energy expansion plan, with AI- and smart contract-based tools and services to greatly derisk mining and make it more accessible for all.

Services provided:

- Logo design development

- Logo Usage document (micro style guide)

- Color Palette

- Typography usage

- Graphic Elements (patterns and brand graphics)

As they plan to move away from the name Bit49, they reached out to me for a redesign challenge they where looking at. After some insightful discovery calls, we made a clear plan to approach the project. Soon, I started doing my usual research and after this I could finally start on the most exciting part of the project; concept development.

After several feedback and revision rounds, we landed on a mark that represented Revolve(Labs) perfectly. To summarize the visual brand, I often create these 'micro style-guide'. All important brand elements are shown on this page.