My Role

I was tasked with designing and building a responsive website for B52 Gym aimed at driving visitors to book a tour with the member services team. I took advantage of the high-quality asset library provided to me by B52, and allowed images to scale and fill up the screen. Copy was minimal so I played around with type treatment, looking for ways to style text that felt intentional while being easy to read.

✅ Follow brand guidelines

✅ Align with marketing goals

✅ Test functionality