Ever After Starts Here ✨

January 15, 2019

One more lockup for the Betty Lu brand — this time the logotype paired with my bird of paradise illustration and some classic secondary type. Talk about classy ✨ PS - If you're interested in my process for vectorizing my paper sketches ...

Betty Lu Paperie Crest

January 14, 2019

Let's get a closeup on the Betty Lu Paperie crest, shall we? This beauty is a combination of crossed bird of paradise plants paired with the Betty Lu monogram. Just picture this one blind embossed or foil stamped on stationery, right?? ✨...

BLP Handmade Icons

January 10, 2019

Here's a closer look at the hand-drawn icons I created for the Betty Lu Paperie. Love the one-of-a-kind timeless quality of these, while also incorporating a loose organic style + some touches of whimsy. PS - If you're interested in my ...

Betty Lu Paperie - Secondary Logo

January 09, 2019

The secondary BLP logo paired with the bird of paradise flower I illustrated by hand — such a nice juxtaposition of smooth vectors and handmade character. PS - If you're interested in my process for vectorizing my paper sketches while k...

Betty Lu Paperie

January 04, 2019

Last one for tonight—the logotype and custom pattern I created for Betty Lu Paperie, a wedding stationery design company. I can't get enough of that TT ligature and the pattern is made up of hand-illustrated icons and botanical elements....