Allegra Poschmann

I'm the conversion-obsessed designer behind your favorite brands. I designed the ecommerce sites that have become synonymous with DTC - including Glossier, Reformation, The Honest Company and countless others. I collaborate closely with founders and teams to deliver unforgettable online retail experiences that are memorable, designed to convert and built to perform. I’ve empowered businesses to claim their piece of the growing ecommerce marketplace by developing powerful and unique launch strategies that elevate their digital presence. With my consultancy, Pact, I’m helping to drive growth for the next generation of luminaries – including Hill House Home, Beekman 1802, ABC Carpet & Home, Studs, Loverboy and beyond.